how it began

Siya Studio founders Tariq Abed and Rawan Kaddoura standing together against a neutral backdrop

We’re Tariq & Rawan—partners in life, in parenthood, and now in the work we love most: the pursuit of a well-lived moment.

Siya began as a personal shift. When we became parents, we started paying closer attention to what we were consuming, serving, and surrounding ourselves with—the details you don’t always think about until you slow down. We wanted food and drink that felt wholesome, familiar, and energizing rather than draining.

What began as “let’s make coffee we feel good about” slowly grew into something broader: a deeper understanding of what people return to—spaces, flavors, and moments that feel familiar and lasting.

Over time, we realized it was never only about the coffee. It was about how ingredients, design, atmosphere, and interaction shape the way a moment is remembered.

Today, Siya Studio is the evolution of that journey: a creative studio bringing together food, beverage, interaction, and design across events, activations, and ongoing spaces.

We’re grateful you’re here and we can’t wait to create something meaningful with you.

Meet Tariq & Rawan

Tariq Abed, Founder and Managing Partner of Siya Studio, seated in a chair against a neutral studio backdrop

Tariq abed

Founder & Managing Partner

Tariq is the architect of Siya Studio’s operational integrity. While the vision sets the standard, Tariq ensures the promise is delivered with absolute consistency and precision.

As Managing Partner, he directs the execution and logistics of every project, from the functional design of systems and equipment layouts to the rigorous sourcing of high-integrity ingredients. He manages the complex workflows, vendor relationships, and build partners required to turn a conceptual render into a physical reality. Tariq’s focus is on reliability and substance, ensuring that every activation and gathering is as seamless in its operation as it is in its aesthetic.

Rawan Kaddoura, Founder and Creative Director of Siya Studio, seated against a neutral studio backdrop

Rawan defines the emotional and visual resonance of Siya Studio. Her focus is on the "why" behind the brand or the story—shaping how an experience is perceived, felt, and valued by those who move through it.

As Creative Director, she oversees the visual systems that define Siya, from brand identity and digital presence to the physical selection of materials, finishes, and vessels. Her work is built on the belief that a space is only as good as the experience it facilitates. Rawan ensures that every touchpoint—the curve of a counter, the texture of a menu, or the flow of a room—feels like a natural and sophisticated extension of the client's values.

Founder & Creative Director

Rawan Kaddoura